Hims & Hers introduces Dissonex™, a first-in-class supplement to soothe cognitive dissonance

Dissonex™ by Hims & Hers is an adaptogenic performance-enhancer that helps alleviate seasonal affective disorder and cognitive dissonance

Nootropic supplement available first through enterprise partners’ employee wellness programs, beginning with Vanguard’s Many Happy Returns program

NEW YORK--March 13, 2024--Hims & Hers Health, Inc. (“Hims & Hers”, NYSE: HIMS), the trusted consumer-first platform focused on providing personalized health and wellness experiences, today unveiled Dissonex™, an adaptogenic supplement designed to ease the symptoms of seasonal mood dips and increase adaptability to extreme weather events in the face of a changing climate.

As the earth tilts towards the darkest months of the year, and the darkest years of its history, it’s common to feel a little low. Until now, there have been no treatments developed for the unique mental and physical challenges of living a modern life in a changing climate. The science-backed Dissonex™ is the first supplement to target cognitive dissonance, optimizing the brain’s natural ability to compartmentalize negative feelings, and control their interference in the enjoyment of daily life and work.

“It’s becoming increasingly difficult for today’s young people to reconcile their care for the planet with the impact of their choices on it,” said Danielle Lieber, VP of Mental Health, Hims & Hers Health. “With Dissonex, that sense of internal conflict dissolves so they can live peacefully, even when the weather is anything but.” 

Dissonex™ works to inhibit synaptic networks so that users can experience conflicting values simultaneously without the anxiety-provoking sense of contradiction. It further inhibits symptoms like depression while boosting mood to create a holistic sense of “okayness.” The proprietary blend of ancient herbs and cutting-edge nootropics works synergistically to support the user physically (from the “bottom up”) and mentally (from the “top down”), providing an overall sense of well-being regardless of environmental stimuli. Adaptogenic herbal support works to soothe the nervous system and mute awareness of environmental triggers, alleviating symptoms like compulsive jerks and low libido during extreme weather.

The supplement is now available through corporate partners offering employee wellness programs, beginning with the Vanguard Many Happy Returns Climate Adaptation Toolkit, and will expand to all consumers after one year of enterprise exclusivity. Visit dissonex.com for more information.